IBM AMPLIFIES MALAYSIAN TALENT DEVELOPMENT EFFORTS WITH ALL-NEW IBMxBLUE APPRENTICESHIP

Photo credit: www.ibm.com

As the digital era continues to expand its influence into day-to-day operations in businesses, demand for a digital savvy workforce continues to rapidly grow and evolve. There is now a need for talents who are keen on understanding and engaging technological disruptions. This trend is prevalent worldwide and, more so, very apparent for Malaysia. To address this explosive need, IBM Malaysia developed a new talent enhancement initiative – the IBMxBlue Apprenticeship. 

This all-new two-year long programme, developed in collaboration with the Malaysia Digital Economy Corporation (MDEC), focuses on two pillars: internship and bootcamp. Targeting 200 students in public and private universities, it is designed to help them learn and engage with emerging technologies, such as artificial intelligence, Big Data, blockchain, Cloud, and Cognitive Computing.

Mohamad Helmi Harith, Leader, IBM Client Innovation Centre, IBM Malaysia, said at the launch: “This new programme will expose students to various workplace cultures. Ultimately, they be updated with all the insights on the latest work process knowhows and are able to further improve their work efficiencies.”

The Bootcamp portion of the Apprenticeship will feature four learning modules that will be taught to 25 participants over 1.5 days. The training will take place every quarter and each session will have an evaluation that includes an exam for participants and feedback session.

As for the internship portion, it will be a three-month attachment programme with IBM.

In many ways, this apprenticeship from IBM complements and expands MDEC’s ongoing efforts to nurture talents who will eventually join the next-gen workforce.

“We laud IBM for the launch of its new talent enhancement platform. In our constant pursuit of raising the game for Malaysian tech talents, we are always on the lookout for new initiatives that can upskill or reskill digital talents. Certainly, we encourage other companies who want to invest in talent development to come forward and share with us their ideas. After all, these programmes both echo and amplify all other MDEC talent development initiatives and tap onto one of Malaysia’s greatest resources – talent with latent digital leanings,” added Hew Wee Choong, Vice President, Investment & Industry Development, MDEC.

T-SHIRT MADE IN DAMANSARA DIJUAL DI LOS ANGELES

Bermula daripada  perusahaan kecil, sebuah syarikat tempatan , Salty Customs kini boleh dikatakan bertaraf antarabangsa apabila produk mereka terbang sehingga ke Amerika Syarikat.

Dipimpin oleh ‘budak Taiping’, King Quah, syarikat yang berpengkalan di Damansara ini membuktikan tiada yang mustahil untuk syarikat tempatan mendapat kepercayaan menghasilkan produk untuk syarikat gergasi global.

Facebook, Spotify, Paypal, Cadbury  dan McDonald’s antara syarikat gergasi yang kini berada dalam senarai ‘resume’ pelanggan ini.

Antara t-shirt yang dihasilkan oleh Salty Customs untuk McDonald’s Malaysia ketika Sukan Sea 2017 Kuala Lumpur

Menariknya, sejak mula beroperasi 10 tahun lalu, syarikat ini telah mencetak lebih 3 juta T-Shirt yang ditempah oleh syarikat di 40 buah negara termasuklah Singapura dan Australia.

Berperanan sebagai Ketua Pegawai Eksekutifnya, King, 32, berkata,  aspek pendigitalan perniagaan memainkan peranan penting dan perkara itu  diberi perhatian sejak memulakan operasi.

“ Banyak syarikat telah membuat pelaburan besar untuk mendigitalkan perniagaan dan untuk pengetahuan, sejak hari pertama lagi, kami telah melakukannya,” katanya ketika temubual dengan Malaysia Digital Economy Corporation (MDEC).

Baru – baru ini, King turut muncul sebagai tetamu dalam segmen Bicara Niaga di Radio Bernama yang mana program berkenaan merupakan kerjasama strategik MDEC dan agensi berkenaan.

Bercerita lanjut tentang kerjasama dengan MDEC pula, King berkata, syarikatnya pernah dihantar menyertai program latihan di ibu pejabat Alibaba menerusi program globalisasi syarikat gergasi berkenaan.

“ Ilmu yang dipelajari dalam program berkenaan telah memberi peluang kepada kami untuk terus berkembang kerana suntikan idea dan strategi baharu sangat membantu kami untuk terus memantap perniagaan,” katanya.

Sementara itu ditanya mengenai operasi syarikat berkenaan susulan Perintah Kawalan Pergerakan (PKP) ini terhadap perniagaan, Salty
Customs turut melaksanakan polisi bekerja daripada rumah selain laman sosial syarikat itu menyampaikan pesanan tentang langkah -langkah pencegahan seperti mengamalkan jarak sosial dan kepentingan menjaga kebersihan diri menerusi amalan mencuci tangan yang betu bagi mencecah penularan.

Ditanya mengenai perancangan tahun ini, King berkata,  banyak perancangan telah dilakukan sempena ulang tahun ke-10 penubuhan syarikat berkenaan .

“ Operasi akan berterusan kerana kami telah menandatangani Memorandum Persefahaman (MoU) dengan Astro, projek kerjasama dengan Warner Music selain beberapa jenama tempatan seperti Luqman Podolski, Pak Azad, Pinda Panda dan Epicism,” katanya.

#mydigitalmaker Movement Goes Online During Covid-19, MCO Period

The current Covid-19 situation has taken all of us by surprise. Many of us did not expect it to have the wide-reaching impact we are seeing across all dimensions of our lives.

This is evident when one just takes a look at the 1st round of stimulus package which focused primarily on supporting the tourism and related industries. In just slightly over 1 month since that 1st announcement, the contagion has served as a huge reset button for all sectors, including education.

My team and our stakeholders have also been impacted by the current situation. Credit to our CEO Surina Shukri, MDEC who wasted no time in mobilizing our #DigitalVsCovid19 efforts. She reiterated our position as Heart of Digital ASEAN and that we must continue to contribute to the digital economy, under three pillars – digitally skilling Malaysians, digitally powering businesses and attracting digital investments. Surina encouraged the entire leadership team to re-look and take our immediate plans online, and also to extend our support in any way possible to our respective communities. She led by example by hosting MDEC’s 1st webinar session.

Training Teachers to Deliver Online Education

Taking Surina’s lead, the Digital Talent Development division at MDEC has also kicked our online plan into 5th gear. For a start, our K-12 team which leads the #mydigitalmaker movement, quickly reached out to Google-certified expert teachers and the Teacher Training College (Institut Perguruan Malaysia – IPGM)  to mobilize online training sessions on how to deliver online learning via Google Classroom for 30 IPGM lecturers. These classes are presently taking place thrice a week. Upon completion of this training on April 14th, the trained lecturers will start offering online training for teachers nationwide.

Google Classroom online training for IPGM lecturers

Getting Kids to Learn Coding

At the same time, we also worked with our partners from the Future Skills for All initiative to run webinars on coding Micro:bit micro-controllers. Parents can access video tutorials here.

We were pleasantly surprised that 500 teachers joined the inaugural online session on March 25 conducted by Alina Amir from Arus Academy. This encouraged the team to organize more sessions, this time for district-level Master Teachers who will in turn train teachers in their respective districts. By the end of this month, 300 Master Teachers will be trained in various regions across the country.

Youtube Webinar on coding Micro:bit micro controllers

This week, the team has activated the Hour of Code #dudukdirumah (Stay at home edition) campaign which runs from April 1-14, 2020. This campaign is jointly organized with the Ministry of Education and Ministry of Science, Technology and Innovation. It will be a great opportunity to get children (and families) at home to start learning how to code, through drag-and-drop coding lessons provided by Code.org. More information about this campaign can be obtained here

Not only that, many of the #mydigitalmaker movement members have mobilized quickly to support Malaysian teachers and students with online educational content on a wide range of school subjects. Our team has compiled these and other online learning content which can be accessed via MDEC’s website.

Beyond the education space, we are extremely proud of #mydigitalmaker movement partners, Me.Reka, Penang Science Cluster, Conceptual Robotics and Kaki.diy who are supporting the fight against COVID-19 by 3D printing and producing PPE for the healthcare front-liners.

Suffice to say, since the Movement Control Order started, the MDEC team and partners of the #mydigitalmaker movement have been hard at work to support our communities in whatever way possible.

A big shout-out to MDEC’s K-12 team, passionate teachers and volunteers who have stepped up their game during this #DigitalvsCovid period.

Stay home and stay safe everyone.

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About #mydigitalmaker movement

#mydigitalmaker movement is a joint public-private-academic initiative launched in 2016 to cultivate digital innovation and creativity amongst Malaysian school children. To-date, close to 1.3 million Malaysian children have learnt some form of “digital making”, such as coding, robotics and 3-D printing via this movement and its member organisations.

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Dr.Sumitra is Vice President – Digital Talent Development at Malaysia Digital Economy Corporation

HIDANGAN SAMBAL ZAMAN KANAK -KANAK KINI SUMBER PENDAPATAN

Setiap kali cuti sekolah, Fauziah Noh pasti teruja untuk pulang ke kampung di Alor Gajah, Melaka bertemu neneknya, Halimah Kalam.

Selain mengambil peluang bermanja dan melepaskan rindu, Fauziah yang ketika itu masih di sekolah rendah sebenarnya turut tidak sabar untuk merasai sambal pedas hasil air tangan neneknya yang berdarah Baba dan Nyonya.

Kini, selepas lebih 30 tahun, bekas kakitangan perhubungan awam di beberapa syarikat itu tidak menyangka, sambal ‘memori’ kanak -kanaknya kini menjadi sumber pendapatan utamanya sejak setahun lalu.

Graduan bidang perakaunan dari Universiti Malaya itu berkata, dia dan suaminya yang juga bekas chef di sebuah hotel terkemuka di Kuala Lumpur menyahut cabaran memulakan perniagaan yang dinamakan The Sambal Nenda N9.

“Arwah nenek menggunakan bahan ringkas seperti cili kampung dan ikan bilis untuk hasilkan sambal ini namun cukup untuk membuka selera apabila dinikmati bersama nasi panas,” katanya ketika ditemui di Pusat Intenet Desa (PID) Beranang di sini baru – baru ini.

Fauziah dan empat lagi usahawan merupakan kumpulan pertama yang menyertai projek rintis Perkhidmatan e-dagang Setempat (PEDAS) yang merupakan inisiatif Kementerian Komunikasi dan Multimedia Malaysia (KKMM) dan Malaysia Digital Economy Corporation (MDEC).

Program berkenaan antara lain bertujuan memberi peluang kepada usahawan kecil dan sederhana untuk mengasah kemahiran dalam perniagaan e-dagang.

Ketika ini terdapat 10 pusat PEDAS di seluruh negara iaitu Tanjung Malim (Perak), Tanjung Kling (Melaka), Kuala Nerang (Kedah), Balik Pulau (Pulau Pinang), Kuala Kurau (Perak), Sungai Koyan (Pahang), Sungai Mati dan Pagoh (Johor), Kota (Negeri Sembilan) dan Beranang (Selangor)

Berkongsi pengalaman menyertai PEDAS, Fauziah yang turut berpengalaman bekerja dengan syarikat penerbangan berkata, dia dan suaminya menjadi lebih berdisiplin menguruskan perniagaan.

“ Saya dan rakan usahawan lain mendapat tunjuk ajar daripada seorang jurulatih yang mengajar selok belok tentang rancangan perniagaan, pengurusan akaun dan bagaimana untuk memasarkan perniagaan di platform media sosial,” katanya.

Menurutnya, perniagaannya mula menunjukkan peningkatan apabila mampu meraih pendapatan sehingga RM11,000 sebulan hasil jualan sambal berkenaan.

“ Sehingga kini saya telah mempunyai dua orang agen yang membantu memasarkan produk,” katanya.

Ditanya sama ada bercadang untuk membesarkan lagi perniagaan, Fauziah berkata, dia dan suaminya mahu mengekalkan kaedah operasi ketika ini bagi mengekalkan kualiti produk.

“ Kami tidak menggunakan bahan pengawet namun sambal ini mampu bertahan sehingga enam bulan kerana proses penyediaannya yang teliti,” katanya yang mengeluarkan kira -kira  40 botol sambal setiap hari.

Developing Trends in the Digital Economy

Skrol ke bawah untuk versi Bahasa Melayu / Scroll down for Malay version

Throughout the ages, major extraneous circumstances and calamities have been the key factors that catalysed rapid innovation, both in society and industry.

The situation in the world today has businesses in Malaysia, like elsewhere, feeling the impact brought about by the widening threat of Covid-19. The Movement Control Order (MCO) is now firmly in effect to counter the pandemic, and businesses are innovating to deal with the disruption to how they operate. The following trends are fast becoming mainstream.

1.Internal Teams Are Organising Around Remote Working Apps

Digital meeting apps including Zoom, BlueJeans, Slack, Microsoft Teams and Google Hangouts have quickly grown into the world’s largest ‘work from home’ experiment. The world seems to be working remotely. Virtual client meetings and group discussions are furiously being organised in an attempt to overcome movement and physical barriers to business, brought about by the Covid-19 pandemic. App-based or online video conferencing have become indispensable, being fairly reliable, easy-to-use and accessible. The workforce is organizing itself to be a ‘Work From Home’ force.

In a previous report by Regus Global Economic Survey Globally, 48% of execs said they have been working remotely for at least half their working week; in Malaysia it is 53%, says DNA. The survey also said that 65% of the respondents used video communication between managers and employees. In May 2018, Zug, Switzerland-based serviced office provider IWG found that globally, 70 percent of professionals work remotely.

2. Businesses Are Hiring Digital Specialists

Agility is now an imperative to survival; businesses who previously were inclined to postpone digital alternatives to routine business process and sourcing talent, find themselves quickly transitioning to digitalise key business functions, including supply chain management, invoicing and marketing – all requiring specialised digital skills such as data and AI, developers, coders and digital marketeers. 

On the flip side, daily or weekly wage workers will be most affected by the pandemic according to Monash University Malaysia’s Prof Mahendhiran Sanggaran Nair, in a news report in the Star. This opens up a pool of potential talents available for hire and re-skilling.

3. Outsourcing and Freelance Jobs

Hiring workers on a need-to basis will grow as businesses explore ways to reduce physical office spaces and fixed headcounts. in an uncertain economic environment, a core business and operations team is more likely to manage a team of experts specific to a project.

Programmes like MDEC’s GLOW (Global Online Workforce) was launched to assist Malaysians leverage on crowdsourcing platforms to generate income. In addition, there is a treasure trove of talents that businesses can look at for their next freelance or remote worker hire. Here are some Malaysian job sites and portals to explore:

  1. Upwork
  2. 123RF Limited
  3. KerjaDigital
  4. Supahands Dotcom Sdn. Bhd
  5. Ezyspark
  6. Freelancing.my
  7. Freetimeworkz
  8. Favser

The Future Is Digital

90% of future jobs will require digital literacy. Presently, there is a shift from traditional job roles to building ‘composite’ capabilities that require a mix of technical and professional skills. Technologies such as AI/big data analytics, cloud computing and intelligent automation are already mission critical roles in future-savvy organisations.

MDEC’s Premier Digital Tech Institutions (PDTIs) fills the demand by providing a pipeline of skilled digital talents for future jobs. A result of a collaboration between MDEC, the Ministry of Education Malaysia and industry leaders, the PDTI branded academic institutions deliver end-to-end solutions to ensure that future graduates are educated and trained into becoming dynamic members of an innovation-driven and digital-powered Malaysia.

Several PDTIs are also offering eLearning courses worthy of note during the MCO period, and they may just be where you find your next Cybersecurity or Data Science hire during and beyond the Covid-19 pandemic.

Let’s for a moment consider this; the International Data Corporation (IDC) predicted that by 2022, over 21% of Malaysia’s gross domestic product (GDP) will be contributed by the digital economy.  Even as we expect bumps on the year ahead, the digital economy certainly has the ability to weather challenges and will be one of the main areas driving Malaysia’s economic progress to deliver shared prosperity. The time is ripe to re-consider current plans and redirect businesses towards the digital economy, and encourage the digital businesses to tread new ground.

by Raymond Siva, CMO, MDEC


MEMBANGUNKAN TREND DALAM EKONOMI DIGITAL

Terjemahan artikel , Raymond Siva, Ketua Pegawai Pemasaran, Malaysia Digital Economy Corporation (MDEC)

Sejak dahulu, pelbagai faktor luaran seperti malapetaka atau bencana alam telah menyebabkan inovasi terhadap masyarakat dan industri.

Perkembangan sama berulang apabila dunia kini ‘diserang’ pandemik Covid-19 yang turut membawa pelbagai implikasi.  Malaysia turut tidak terkecuali sehingga kerajaan terpaksa menguatkuasakan Perintah Kawalan Pergerakan (PKP) bagi membendung penularan virus ini. Langkah ini secara tidak langsung telah memberi kesan kepada pelbagai urusan harian termasuk aktiviti perniagaan. Bagaimanapun, ledakan teknologi digital dilihat dapat membantu perniagaan terus beroperasi. Ironinya, pelbagai sektor mula beralih kepada penggunaan teknologi digital untuk beroperasi ketika ini. 

  1.  Syarikat melaksanakan aplikasi bekerja bukan dari pejabat

Aplikasi untuk bermesyuarat secara maya seperti Zoom, BlueJeans, Slack, Microsoft dan Google Hangouts kini berkembang dengan pantas sebagai ‘medium penting’ untuk menjayakan polisi komuniti bekerja dari rumah yang terbesar di dunia ketika ini. Masyarakat global kini ‘bekerja’ tanpa pejabat apabila mesyuarat penting bersama pelanggan dan perbincangan dalaman operasi turut dilaksanakan menerusi kaedah ini disebabkan keterbatasan yang timbul akibat pandemik Covid-19.

Aplikasi komunikasi secara sidang tele video menjadi  keperluan mustahak serta mudah untuk diakses dan digunakan. Pekerja sedang membiasakan diri dengan polisi serta budaya kerja baharu ini.

Perkembangan terkini menyaksikan kewujudan pelbagai aplikasi untuk mengadakan mesyuarat secara maya. 

Berdasarkan laporan terkini oleh Regus Global Economic Survey Globally, sebanyak 48 peratus pekerja mengakui mereka telah mula bertugas secara bukan dari pejabat sekurang -kurangnya lebih dua hari daripada lima hari waktu bekerja seminggu. 

Di Malaysia, laporan DNA menunjukkan kadar peratusan bekerja melalui kaedah ini telah mencapai 53 peratus.  Tinjauan sama juga mendedahkan sebanyak 65 peratus responden telah menggunakan aplikasi komunikasi video dengan pengurusan.  Pada Mei 2018, Zug, iaitu sebuah syarikat yang berpengkalan di Switzerland mendapati sebanyak 70 peratus sektor profesional di dunia kini beroperasi secara tanpa pejabat.

2- Perniagaan kini memerlukan pakar digital

Kepantasan kini menjadi sangat mustahak untuk meneruskan perniagaan. Syarikat yang sebelum ini kurang memberi tumpuan terhadap pendigitalan termasuk tenaga kerja kini dengan pantas mula mengaplikasi fungsi digital untuk perniagaan teras. Selain itu, pengurusan rantaian bekalan, invois dan pemasaran mula menerima sentuhan teknologi digital termasuk data, teknologi kepintaran buatan (AI), pemaju, pengekodan dan pemasar digital.

Melihat daripada aspek lain, pekerja yang menerima gaji harian atau mingguan merupakan golongan paling terancam oleh wabak ini. Menurut  Prof Mahendhiran Sanggaran Nair dari Universiti Monash dalam laporan The Star, perkembangan ini akan membuka peluang kepada kumpulan bakat yang berpotensi untuk ditawarkan peluang pekerjaan.

  • Sumber Luar dan Pekerja Separuh Masa

Mengupah pekerja berdasarkan keperluan asas akan mengurangkan penggunaan ruang pejabat secara fizikal dan mengatasi lebihan perbelanjaan. Dalam persekitaran ekonomi yang tidak menentu, syarikat biasanya akan menggunakan tenaga pakar yang penting untuk menyelesaikan sesuatu projek. 

Program Global Online Workforce oleh MDEC dilancarkan untuk membantu rakyat  Malaysia memanfaatkan platform crowdsourcing untuk menjana pendapatan. Di samping itu, terdapat lambakan tenaga kerja yang boleh ‘diintai’ oleh syarikat -syarikat untuk mendapatkan pekerja sambilan atau pekerja ‘bebas’ . Berikut merupakan beberapa laman web dan portal kerja Malaysia untuk diterokai:

  1. Upwork
  2. 123RF Limited
  3. KerjaDigital
  4. Supahands Dotcom Sdn. Bhd
  5. Ezyspark
  6. Freelancing.my
  7. Freetimeworkz
  8. Favser

Digital merupakan masa depan

Pada masa depan, dianggarkan sebanyak 90 peratus pekerjaan memerlukan kemahiran literasi digital. Ketika ini, terdapat ‘pergeseran’ kerana wujud ketidakpastian membabitkan campuran skop tugasan yang memerlukan kemahiran teknikal dan kemahiran profesional. Teknologi seperti analisis data, pengkomputeran awan dan automasi cerdas sudah menjadi peranan kritikal dalam organisasi pada masa depan.

Pada masa ini, terdapat peralihan dari peranan kerja tradisional untuk membina keupayaan ‘komposit’ yang memerlukan gabungan kemahiran teknikal dan profesional

Beberapa universiti dan kolej di bawah program Institut Teknologi Digital Premier (PDTI) anjuran MDEC telah menawarkan kursus e-Pembelajaran . Pada ketika PKP, syarikat -syarikat yang memerlukan pekerja berkemahiran dalam data sains atau keselamatan siber boleh menemui ‘kakitangan’ yangs sesuai untuk membantu melancarkan operasi. 

PDTI memenuhi permintaan dengan menyediakan saluran bakat digital yang mahir untuk pekerjaan pada masa hadapan. Hasil daripada kerjasama antara MDEC, Kementerian Pelajaran Malaysia dan pemimpin industri, institusi pendidikan akademik yang mempunyai reputasi ini berfungsi sebagai ‘penyelesaian’ untuk memastikan bahawa graduan masa depan dilatih menjadi pekerja yang dinamik . Semua ini bertitik tolak daripada inovasi serta didorong teknologi digital yang berkembang dengan pesat di Malaysia. 

Berdasarkan data Perbadanan Data Antarabangsa (IDC), dianggarkan lebih 21 peratus daripada Keluaran Dalam Negara Kasar (KDNK) negara akan disumbangkan oleh ekonomi digital. Di sebalik jangkaan berlaku kelembapan ekonomi pada tahun hadapan,  ekonomi digital tentunya mempunyai keupayaan untuk menghadapi cabaran dan akan menjadi salah satu bidang utama yang memacu pertumbuhan ekonomi Malaysia untuk mencapai hasrat Dasar Kemakmuran Bersama yang digariskan kerajaan. Kini  merupakan masa sesuai untuk mempertimbangkan semula rancangan semasa dan mengubah perniagaan ke arah ekonomi digital dan menggalakkan perniagaan digital untuk   berkembang.

Evolusi Satay TerraGrill Langkawi, dari Tradisional ke Digital

Pada Lewat 1994,  seorang lelaki dari Baling, Kedah, Abd Manaf Omar memulakan perniagaan menjual satay di beberapa tapak pasar malam di pulau Langkawi. Itulah sumber pendapatan utama untuk membesarkan lima anaknya.

Satay yang dihidang bersama kuah kacang pantas menjadi bualan penduduk sekitar kerana kelazatan dan kesegaran tekstur dagingnya.

Selepas 26 tahun berlalu, perniagaan berkenaan masih bertahan namun mengalami evolusi selaras dengan perkembangan teknologi digital.

Hari ini, anak sulungnya, Zainah ,42, meneruskan legasi berkenaan namun menyuntik idea segar apabila menjenamakan semula perniagaan itu sebagai TerraGrill Langkawi.

Menurut ibu kepada tiga anak itu, selepas bapanya tidak sihat, dia mengambil keputusan berhenti kerja sebagai pengurus di sebuah syarikat antarabangsa bagi mengambil alih perniagaan pada 2011.

 “ Ketika itu, ayah bersama pekerjanya hanya mampu menghasilkan 3,000 cucuk satay yang dijual di pasar malam. Langkah pertama yang saya lakukan ialah dengan memindahkan operasi ke sebuah kilang bagi membolehkan syarikat dapat mengeluarkan lebih banyak produk dan kini kapasiti pengeluaran mencecah 7,000 cucuk sehari,” katanya ketika dihubungi baru – baru ini.

Jenama Terragrill semakin berkembangan apabila turut menawarkan makanan lain seperti nasi ayam penyet, soto ayam serta soto tulang malahan mereka kini beroperasi secara dalam talian.

“ Kami masih mempunyai tapak  di pasar malam namun kini turut membuka sebuah kafe di Pekan Kuah dengan dibantu oleh 22 pekerja bagi termasuk operasi  kilang, tapak jualan pasar malam dan kafe . Dua lagi pula bertugas sebagai penghantar makanan,” katanya.

Terragrill Langkawi semakin ‘meletup’ apabila Zainah membuat promosi di platform digital seperti Facebook, Instagram dan laman web dengan angka jualan mencecah RM40,000 hingga RM60,000 setiap bulan.

Jenama satay ini merupakan antara 100 usahawan di Langkawi yang menyertai Program 100 Go Digital yang dianjurkan Malaysia Digital Economy Corporation (MDEC) di pulau berkenaan pada tahun lepas.

100 Go Digital yang dilaksanakan dengan bantuan pihak berkuasa tempatan itu antara lain bertujuan untuk membantu dan membolehkan perniagaan tradisional dalam sektor utama bergerak ke arah digitalisasi untuk meningkatkan kecekapan dalam pengurusan perniagaan dan pengalaman pelanggan.

Usahawan yang ingin mengetahui lebih lanjut tentang program 100 Go Digital boleh melayari laman web https://mdec.my atau menerusi Facebook 100 Go Digital.

Bercerita lanjut mengenai manfaat menyertai program itu pula, Zainah yang juga graduan bidang Ekonomi Industri dari Universiti Kebangsaan Malaysia (UKM) berkata, dia kini turut mengaplikasikan sistem pembayaran tanpa tunai di kafenya bagi kemudahan pelanggan.

Katanya pelbagai manfaat selepas melaksanakan langkah berkenaan termasuklah tunai harian mudah diuruskan, kurang masalah shortage selain menjimatkan masa kerana tidak perlu ke bank setiap hari untuk memasukkan duit.

Ketika negara berdepan wabak Covid -19, Zainah berkata, syarikatnya beroperasi seperti biasa namun mengakui terdapat cabaran yang perlu ditempuhi.

“ Seperti perniagaan kedai makanan lain, kami hanya menawarkan jualan secara bungkus sahaja manakala untuk penghantaran pula, langkah tambahan seperti mewajibkan penghantar makanan mencuci tangan sebelum dan selepas  melaksanakan tugas,” katanya.

Zainah memberitahu, pada hari pertama Perintah Kawalan Pergerakan berkuatkuasa, pesanan dalam talian masih seperti biasa namun mula mencatatkan peningkatan sebanyak 20 peratus hari berikutnya.

“ Pada tiga hari berikutnya pula, pesanan meningkat sebanyak 80 peratus sebelum berkurangan pada hari kelima selepas pihak berkuasa meminta tempoh operasi perniagaan ditamatkan lebih awal,” katanya.

Namun beliau berharap perniagaannya akan terus bertahan kerana baru -baru ini Terragrill mula meluaskan pasaran apabila kini turut menjual produknya di Shah Alam, Subang Jaya dan Puchong , di Selangor bermula bulan lepas.

The Positive Impact of COVID-19 for the Digital Content Industry

Skrol ke bawah untuk versi Bahasa Melayu / Scroll down for Malay version

As Malaysians get used to the idea of working from home, there are bound to be distractions that will get in the way. Beyond keeping track of the many tips out there on how to remain focused during work hours and keeping the kids occupied, let’s not forget that proper work-life balance must also be maintained.

With everyone now staying at home, there are times – usually after working hours – that families can get together and catch a movie or play videogames together. Both – as orders of the day – are the usual first choices.

Of course, it’s not all fun and games as such content can do more than just provide pure entertainment. As is, games, movies, and drama series and animated shows on TV – especially, those that put family values and educational lessons front and centre – are now the default past-times for families to wind-down with.

According to The Star, Tencent picked up millions of new users for its mobile games and WeChat platform when COVID-19 global pandemic first struck China. This growing trend is set to continue at a global scale. Similarly, App Annie reported how citizens of both China and Italy are now spending more time on their smart devices after these countries respective lockdown began.

For Malaysia, there are plenty of locally made games and animated shows that have taken off to become global icons. This includes Thor: War of Tapnorok, Bake ‘n Switch, WarPods, King’s League II, BoiBoiBoy, Ejen Ali, Chuck Chicken and so many more. All of them will certainly experience a higher surge of user download and interactivity. After all, with the Restricted Movement Order in force, all family activities must now be indoors.

Bake ‘n Switch, a Malaysian made game for Nintendo Switch

Creative Push

What can content producers –animators, game designers and even comic artist – do while they’re stuck at home? Besides carrying on with their work and part-time hobbies, it is a great time to really flex their creative muscles as digital content is experiencing a huge growth surge.

In fact, the same App Annie report revealed in February 2020 how weekly game downloads in China went up by 80% compared to the average weekly download for the whole of 2019. This is certainly a good opportunity for the creative industry as the demand for content is now experiencing explosive growths.

As videogames and animated shows are the cornerstones for the Malaysia creative content industry, they are set to become next-gen business drivers in this expansive digital era. Right now, thanks to this massive spike in user demand, the content industry is at the forefront of change. Even Hollywood had to change their age-old strategy and pushed forward the digital release of new movies. NBC Universal made the first move as it announced plans to take its latest movies straight to digital on the same day as the theatrical release.

Malaysia’s Take

While things are changing for the creative content industry, the skyrocketing demand must be met head-on. That means making the best of this opportune time and upping the creativity of the industry as they push to meet market needs. Games and animation can focus more on driving awareness about COVID-19 and be educational for all. For example, Monsta Studios is currently working on brand-new content that educates about COVID-19 and the preventive measures to avoid further infection. Even Didi and Friends put out a new song to educate families on washing their hands properly.


The ‘Fight Coronavirus’
music video where Didi, Nana and Jojo show three easy steps to ensure the Covid-19 is kept away.

All these changes and innovations will drive the growth of next-gen content development. This includes making the games and animation, or related content, engaging for the entire family. That has been, and always will be, the driving force for the #HealthyGaming initiative. During this stay-at-home period, this platform and its on-going efforts will be well-suited for all to really learn and understand how creative content can boost family relationships, inspire creativity among youths, and energise positive innovation for the entire family.

#LetsBuildTogether #DigitalvsCovid #aniMY

Article by Victor Yap


IMPAK POSITIVE COVID-19 BAGI INDUSTRI KANDUNGAN DIGITAL

Apabila rakyat Malaysia sudah biasa dengan idea bekerja dari rumah, pasti terdapat beberapa gangguan yang menjadi penghalang. Walaupun terdapat pelbagai tips-tips berguna yang dikongsikan untuk kita kekal fokus semasa dalam tempoh waktu bekerja dan memastikan keselamatan anak-anak terjamin, kita juga haruslah seimbangkan masa bekerja dan kehidupan seharian.  

Buat masa kini, semua rakyat harus kekal duduk di rumah, ada kalanya selepas waktu bekerja, ahli keluarga dapat duduk berkumpul bersama untuk menonton drama dan bermain permainan video bersama-sama. Ini adalah antara beberapa aktiviti pilihan yang biasa dilakukan bersama keluarga.

Permainan video dan kandungan boleh memberikan impak yang lebih bukan hanya sekadar hiburan samata-mata. Permainan video, drama bersiri dan rancangan animasi di televisyen adalah antara rancangan yang menonjolkan nilai-nilai kekeluargaan dan pembelajaran tetapi kesemua rancangan ini kian diketepikan. 

Menurut laporan The Star, apabila COVID-19 menyerang China, Tencent telah merekodkan berjuta pengguna baru dalam permainan mudah alih dan juga di dalam platform WeChat.  Trend ini semakin meningkat dan dijangka akan berterusan pada skala yang besar. App Annie juga melaporkan bagaimana rakyat kedua-dua negara China dan Itali yang kini lebih banyak menghabiskan masa pada peranti pintar mereka selepas perintah berkurung kedua-dua bermula.  

Di Malaysia, terdapat banyak permainan produk tempatan yang telah berjaya menjadi ikon global. Antaranya seperti Thor: War of Tapnorok, Bake ‘n Switch, WarPods, King’s League II, BoiBoiBoy, Ejen Ali, Chuck Chicken dan sebagainya di mana sudah pasti akan terdapat peningkatan pengguna dalam memuat turun dan inter-aktiviti juga semakin meningakat. Dengan berkuatkuasa Perintah Kawalan Pergerakan ini, semua ahli keluarga harus sentiasa berada di dalam rumah. 

Faktor Kreatif

Apa yang dilakukan oleh pengeluar kandungan , juruanimasi, pereka permainan video dan artis komik ketika mereka berada di rumah? Selain dari melakukan kerja seharian ataupun hobi, ini adalah masa terbaik bagi mereka untuk  berinspirasi memandangkan pada masa kini permintaan terhadapa industi kreatif sedang meningkat. 

Malah, dalam laporan App Annie pada Februari 2020 menunjukkan peningkatan mingguan sebanyak 80% di China dalam muat turun permainan berbanding dengan purata mingguan muat turun bagi keseluruhan tahun 2019. Ini merupakan peluang terbaik bagi industri kreatif memandangkan permintaan terhadap kandungan sedang meningkat. 

Memandangkan permainan video dan rancangan animasi adalah asas kepada kandungan industri kreatif Malaysia, mereka telah bersedia untuk menjadi penggerak dalam generasi seterusnya bagi era digital ini. Kini, industri kandungan berada di tanggan teratas kerana terdapatnya pemintaan yang tinggi daripada pengguna. Hollywood juga terpaksa mengubah strategi lama mereka bagi melonjakkan filem digital. NBC Universal juga telah mengorak langkah pertama dengan mengumumkan rancangan di mana filem terbaru mereka telah digitalkan pada hari yang sama filem teater ditayangkan.

Peranan Malaysia

Dalam perubahan yang berlaku terhadapa industri kandungan kreatif sekarang, permintaan yang tinggi terhadap industri ini harus diutamakan. Permainan video dan animasi  boleh memberikan penekanan kepada kesedaran tentang COVID-19 sebagai panduan kepada semua. Contohnya, Monsta Studios sedang membangunkan kandungan yang berunsurkan pembelajaran tentang COVID-19 dan cara-cara mengatasi jangkitan wabak tersebut. Didi and Friends juga telah menerbitkan sebuah lagu untuk dijadikan panduan kepada rakyat tentang cara-cara membasuh tangan dengan betol.

Segala perubahan dan inovasi yang berlaku ini akan mendorong kepada perkembangan kandungan kepada generasi akan datang. Ini termasuklah menjadikan permainan video dan animasi atau mana-mana kandungan yang berkaitan sesuai untuk seisi keluarga dalam dalam menggerakkan inisiatif #HealthyGaming. Dalam tempoh perintah kawalan pergerakan ini dimana rakyat harus duduk di rumah, platform ini boleh digunapakai oleh semua golongan dalam memahami bagaimana kandungan kreatif ini dapat meningkatkan hubungan kekeluargaan, menjana kreativiti golongan belia dan menjadi aspirasi kepada seluruh ahli keluarga. 

SEKTOR e-DAGANG JADI ‘PENAMPAN’ EKONOMI SAAT KESUKARAN AKIBAT COVID-19

MASUK bulan ketiga dunia ‘membicarakan’ tentang virus Covid-19 yang kini dikategorikan sebagai pandemik oleh Pertubuhan Kesihatan Dunia.

Sudah tentu impaknya besar terhadap ekonomi apabila pelbagai sektor termasuk perlancongan, penerbangan, perhotelan serta pembuatan terkesan dan berdepan dengan cabaran yang sangat sukar.

Malaysia sendiri tidak terkecuali apabila kerajaan pada bulan lepas mengumumkan Pakej Rangsangan Ekonomi bernilai RM20 bilion.

Menariknya, antara yang diberi perhatian oleh kerajaan ialah sektor ekonomi digital yang mana Malaysia Digital Economy Corporation (MDEC) diberi dana sebanyak RM20 juta untuk program Perkhidmatan e-Dagang Setempat (PeDAS) bagi menaik taraf Pusat Internet Desa kepada hab e-dagang.

Jelas di sini bahawa ekonomi digital termasuk sektor e-dagang mampu menjadi ‘penyelamat’ ketika sektor utama berdepan ketidakstabilan akibat wabak berkenaan.

Menyingkap sejarah PeDAS, ia mula dilaksanakan pada hujung tahun lalu yang merupakan inisiatif Kementerian Komunikasi dan Multimedia Malaysia (KKMM) dan MDEC.

Program berkenaan antara lain bertujuan memberi peluang kepada usahawan kecil dan sederhana untuk mengasah kemahiran dalam perniagaan e-dagang.

Ketika ini terdapat 10 pusat PEDAS di seluruh negara iaitu Tanjung Malim (Perak), Tanjung Kling (Melaka), Kuala Nerang (Kedah), Balik Pulau (Pulau Pinang), Kuala Kurau (Perak), Sungai Koyan (Pahang), Sungai Mati dan Pagoh (Johor), Kota (Negeri Sembilan) dan Beranang (Selangor) dengan kira-kira 50 peserta.

Orang ramai yang ingin mendapatkan maklumat lanjut mengenai PeDAS boleh mengunjungi laman web https://www.go-ecommerce.my/campaign/perkhidmatan-edagang-setempat.

Sementara itu, sektor peruncitan dalam talian juga masih rancak beroperasi apabila pelbagai syarikat  terus tampil membantu masyarakat yang ingin mendapatkan barangan keperluan selepas kerajaan melaksanakan Perintah Kawalan Pergerakan sehingga 31 Mac ini.

Sebagai contoh, Jocom yang merupakan syarikat berstatus MSC Malaysia kini menggunakan tagline ‘stay home, stay safe’ dan ‘don’t panic’ menerusi platform media sosial mereka.

Ini penting bagi meyakinkan orang ramai bahawa dalam ‘tempoh berkurung’, syarikat berkenaan akan selalu ada untuk menghantar barangan yang dibeli selain menawarkan diskaun untuk beberapa barangan terpilih.

Satu lagi medium membeli-belah popular dalam talian, Lazada yang juga merupakan rakan strategik MDEC turut menampilkan beberapa promosi bagi membantu rakyat negara ini.

Syarikat berkenaan menggunakan tagline ‘Keep Calm and Shop From Home‘ bagi menenangkan rakyat yang ketika ini mungkin risau dengan perkembangan semasa Covid-19.

Dalam industri pelancongan pula, Menteri Pelancongan, Seni dan Budaya, Datuk Seri Nancy Shukri menyarankan penggiat industri pelancongan dan kebudayaan supaya memanfaatkan platform dalam talian bagi mempromosikan produk mereka ketika tempoh Perintah Kawalan Pergerakan sebagai persiapan menarik semula pelancong selepas situasi wabak reda nanti.

Katanya, beliau melihat inilah masanya untuk meneroka sepenuhnya pasaran dalam talian untuk meningkatkan pendapatan.

#DigitalvsCovid

Artikel oleh Mohd Firdaus Ismail

E-Learning Resources For Kids, So Parents Can WFH In Peace

Working from home (WFH) has been a long-time dream for some people.

If you imagined sipping a latte on your sofa while daintily balancing the laptop on your lap and humming along to your favourite playlist, think again. WFH or remote working comes with a particular set of distractions along with its benefits. One of those distractions being your kids.

For parents like Adam and Mia, the Movement Control Order (MCO) until March 31st isn’t a bed of roses. Besides managing the office workload which has now settled itself in their living room, their two school-going kids are also home, wracking havoc.

Over the next couple of weeks, the myth that is a work-life-balance will challenge us all as parents. Adam and Mia will need to overcome all this, by keeping their two kids entertained – but also, ‘infotained’.

It is thus a blessing that we have tools in these times, to get kids online and expose them to the various educational and entertainment resources. Parent’s groups are a great place to find such resources. However, we decided to save you the time and show you those that provide learning opportunities for kids in kindergarten, primary or secondary school.

Locally relevant:

Online resources:

EduwebTV http://eduwebtv.moe.edu.my/ Free
WahEasy www.waheasy.com Free and Paid
ilearnace https://ilearnace.com/account/login?error=0 Free Trial, then Paid
EduNation http://www.edunation.my/ Free
JomStudi https://www.jomstudi.my/ Free and Paid
SJKTflix https://sjktflix.com/ Free
SJKCflix https://sjkcflix.com/ Free
UPSRflix UPSRflix.com Free
PT3flix PT3flix.com Free
SPM Flix SPMflix.com Free

You Tube Channels:

Tutor TV https://www.youtube.com/user/astrotutortv Free

TV Channels:

ASTRO TVIQ Channel 610 catered to kids aged 4-15 years
Tutor TV UPSR (Channel 601)
Tutor TV PT3 (Channel 602)
Tutor TV SPM (Channel 603)

Internationally relevant:

Online resources:

BrainPop https://www.brainpop.com/ Free and Paid
Tynker Coding for Kids https://www.tynker.com/ Free and Paid
Beast Academy https://beastacademy.com/ One month Free Trial, then Paid
Khan Academy https://www.khanacademy.org/ Free
Udemy https://www.udemy.com/ Free and Paid
SmarterMe https://www.smarterme.sg/homepage Free, then Paid

You Tube Channels:

Crash Course Kids https://www.youtube.com/user/crashcoursekids Free
Science Channel https://www.youtube.com/user/ScienceChannel Free
Kids Learning Tube https://www.youtube.com/channel/UC7EFWpvc1wYuUwrtZ_BLi9A Free

These lists, though not exhaustive, are a great way to get online learning going at home, as parents fight to steer kids away from the alluring abyss of social media or video games for weeks!

To ensure Malaysia successfully navigates and continues to thrive in this digital age, Malaysia Digital Economy Corporation (MDEC) constantly undertakes efforts to lead Malaysia’s digital economy forward to become the heart of digital ASEAN. The resources above are just the tip of the iceberg, but an ideal place to start.

Learning, they say, begins with exploring. 

Explore MDEC today, to know of the various learning opportunities and programmes for Malaysians!

by Shobha Janardanan

Working From Home? Here Are 3 Things You Want To Avoid

WFH. The newest, rather popular three letter acronym in the WhatsApp lexicon over the last few days in Malaysia. 

The Restriction of Movement Order 2020 has gotten Malaysia working from home. Having started on 18th March, this is the new norm and it is likely to last as far as 31st March at the least.

New experiences dare us to adapt. However, as we have seen before, humans are very adaptable animals and we may just settle into new situations comfortably enough; maybe even to the point of not wanting to want to go back to the way things were. 

Remote communication presents an opportunity for those ready, and conversely upsets the apple cart for others not quick, interested or adventurous enough to explore its virtues and sometimes, its tests.

Read on and see if any of these scenarios feel uncomfortably familiar. Fret not, there are lessons to be learnt and skills to be built from these not-so-great moments!

  1. Sign In? Sign Out! 

The digital era has ushered in a revolution as significant as the one in the distant past, that saw the advent of the printing press. Times are a-changing and if our eye is not on the ball, it could hit us where it hurts – in this case, our professionalism. 

After a successful cross-border business conference call on Zoom, the two parties, Amy and Sam on either side of the conversation fail to sign out from their meetings on their respective lap tops. The result is Amy hearing an uncensored rant by Sam on the other side, who in blissful ignorance, has immediately after the conference call, answered a very private phone call while continuing to work. 

Instant replay:

The two parties finish their conversation and consciously sign out to avert all kinds of misunderstandings that could arise from not having ‘left the meeting’.

2. Pace, Punctuate, Proofread

Communicating remotely can certainly distort a message that is otherwise quite easily conveyed in two face-to-face sentences. While we may be used to communicating on devices, the rules of written and audiovisual interaction for remote communication hinge on a variety of variables; place and time, team size, skill level, values, trust and even levels of interdependency between roles and individuals. Also, do consider the challenges of remote communications that do not offer audiovisual interactions, against the ones that do! 

After hurriedly messaging top management, Din feels doubtful if the content was too abruptly worded. He cannot recall his email as it has just been opened by the receiving parties. He feels a bead of perspiration condensing on his forehead as his cellphone registers a few consequent WhatsApp pings.

Instant replay:

Do not amalgamate the message into a small meaningless mesh – or mess, which is what it is likely to create. It is tempting to truncate for brevity but it leaves recipients interpreting and deciphering messages, ultimately causing more confusion than efficiency.  Spend time to convey messages with the intention to be utterly clear, regardless of what the medium may be. It is better to err on the side of caution and be consciously clear than to be much too vague.

3. No Digital Dominance!

Fresh circumstances call for new behaviours. If a team had worked in a physical office space in the past, working in a remote team means that members (including team leads!), now have to acquire new behaviours. However, undesirable behaviours can also creep up on you unawares! One sneaky one that no one needs is digital dominance. It is an unsettling form of harassment – imagine sending a barrage of messages on different mediums to a team member in the quest to follow up on work activities. This is simply micro-management at a whole new level. It can cause undue stress and can demotivate an otherwise effective team.

It is 9.30pm. Raj, HR Director, receives a text from a colleague who asks what the protocol is, if one receives work-texts long after work hours. Raj recalls having received this query before, from another member of the same team.

Instant Replay:

Consciously chart out an effective process for remote working. Target your digital communications elegantly and effectively; say ‘no’ to digital dominance. In fact on the flip side, try and create virtual rituals for celebration and interaction. It can strengthen relationships and encourage collaboration. A simple idea would be to create a team thank you poster; one that can be personalized to encourage helpful employees on the team at opportune moments.

It appears that globally, 48% of execs in the Regus Global Economic survey said they had been working remotely for at least half their working week; in Malaysia it’s 53%, says DNA. The survey also says that 65% of the respondents used video communication between managers and employees. So, just maybe, it looks like remote working and remote communications are here to stay!

Pssst… If you’re keen on getting into the gig economy yourself and perhaps find that WFH job you’ve long been seeking, MDEC’s Global Online Workforce (GLOW) programme can help you find your feet.

#DigitalvsCovid #LetsBuildTogether

Article by Shobha Janardanan

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