07.12.2021
Categories: industry, people

MDEC-Driven Belanjawan 2021 Go eCommerce Onboarding & Shop Malaysia Online Campaigns Surpass Targets

CYBERJAYA, 7 DECEMBER 2021: Malaysia Digital Economy Corporation (MDEC), Malaysia’s lead digital economy agency, today announced the campaign updates on the Ministry of Finance-led Belanjawan 2021 Go eCommerce Onboarding and Shop Malaysia Online initiatives.

As of October 2021, the campaigns successfully onboarded more than 500,000 businesses and generating well over 85 million transactions with a Gross Merchandise Value (GMV) worth over RM4.6 billion.

“We are very excited on the latest performance set by the Belanjawan 2021 Go eCommerce and Shop Malaysia Online campaigns. It serves as a clear testament that the incentives injected by the Government and participating partners onto eCommerce and ePayment partners have had its intended outcome of aiding economic recovery and we will continue to break targets set before the campaigns end on 31 December 2021.

“The Government remains cognisant of the needs of the industry and the need to continue to aid recovery and catalyse growth post-pandemic, and has announced an increased allocation under the 2022 Budget accordingly. As the lead digital economy agency of the nation, MDEC will continue to push forward our eCommerce agenda and grow its ecosystems, serving the needs of Keluarga Malaysia, one that is Prosperous, Inclusive and Sustainable,” said Mahadhir Aziz, CEO, MDEC.

As part of the Belanjawan 2021 (National Budget) initiatives, the campaigns will see the Government injecting an incentive package worth RM200 million aimed at providing support to the Malaysian businesses from various sectors to onboard onto eCommerce and ePayment platforms to enhance their sales capability in eCommerce and help boost their sales. RM100 million has also been allocated to assist local businesses to onboard onto the eCommerce platform via the Go-eCommerce campaign.

The data collected to date shows that over 500,000 sellers have been onboarded onto the campaigns and of this, over 320,000 are new sellers on the eCommerce platform.

The campaigns also registered 157,566 women entrepreneurs, far surpassing the target to onboard 30,000 in 2021.

The Belanjawan 2021 Go eCommerce Onboarding and Shop Malaysia Online campaigns have generated over RM4.6 billion worth of GMV via more than 85 million transaction as at October 2021, breaking initial target of generating RM1 Billion worth of GMV through 10 million transactions.

A total of 32 eCommerce partners are onboard and they include à la carte (revenue monster), Beep by Storehub, Boost, Delivereat, Dhause, Dropee, eRomman, EZAssist, Fave, Lazada, Lokein, Mpay, PGMall, PrestoMall, Maybank, Shopee, Shopline, Subplace, Touch ‘N Go eWallet, and Zalora.

The Belanjawan 2021 Go-eCommerce Onboarding and Shop Malaysia Online campaigns are still ongoing, to participate and to learn more, go to: http://www.mdec.my/belanjawan2021

For continuous learning and to be part of upcoming eCommerce related programmes, we encourage everyone to register for free at https://mdec.my/go-ecommerce/

 

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About Malaysia Digital Economy Corporation (MDEC)

Malaysia Digital Economy Corporation (MDEC) is the agency under the Ministry of Communications and Multimedia Malaysia leading the digital transformation of the economy for 25 years. We aim to enable a progressive, innovation-led digital economy.

MDEC will continue to lead Malaysia’s digital economy forward towards becoming a globally competitive digital nation, anchored on innovation, sustainability and shared prosperity, firmly establishing Malaysia as the Heart of Digital ASEAN.

#SayaDigital

To find out more about MDEC’s Digital Economy initiatives, please visit us at www.mdec.my or follow us on: Facebook: https://www.facebook.com/MyMDEC/ Twitter: @mymdec

 

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