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Data has become one of the most valuable assets in our present era of the Fourth Industrial Revolution (4IR), a key source enabling insight-driven decisions. Its potential for opportunities is precisely why organisations need to strengthen their understanding and ability to manage and use data to their advantage. Done well, it could even open up doors to the development and deployment of technologies like artificial intelligence (AI).

AI can, in turn, help organisations drive greater growth through solutions that improve efficiency and customer experience. Not forgetting the possibility for new products, there’s no better time than now for organisations to start building their AI capabilities. But harnessing the power of AI can be complex, with the adherence to governance, ethics, security, control, and monitoring paramount to responsible deployment. What are some best practices to approach this?

Join us at our complimentary 2-day virtual event where we will discuss the opportunities that data and AI can bring, and share insights on addressing their risks. By improving awareness and understanding, we aim to inspire greater adoption nationwide.

12th August 2021, 9:00am – 11:30am

9.00 am
Opening remarks
  • Michael Graham, Chief Digital Officer, PwC Malaysia
  • Aiza Azreen Ahmad, Chief Digital Business Officer, MDEC
9.05 am
Overview: Digital adoption in Malaysia and initiatives to accelerate the digitalisation of the nation

Digital adoption is steadily increasing in Malaysia, but there are still barriers hindering progress. This session discusses the initiatives planned to accelerate the digitalisation of the nation, referencing two key documents: The Malaysia Digital Economy Blueprint and National Fourth Industrial Revolution (4IR) Policy.


Dr. Karl Ng, Director, Data Ecosystem Development, MDEC

9.25 am
Extracting the benefits of data ethically

Data is the new oil. The landscape is varied presenting multiple opportunities to be capitalised in the area of AI and other 4IR technologies. However, the ethical use of data is important for building trust and accountability. Data Trust is important for data acquisition, use, sharing and monetisation of data. Governance over A Data Ethics proposition is key to developing the trust driving growth and value.


Mark Jansen, Data and Analytics Leader, PwC Singapore

10.10 am
10.20 am
Panel discussion: Unlocking the opportunities of data, keeping risks at a distance

Unlocking the opportunities of data, keeping risks at a distance
When used strategically, the ethical use of data can benefit organisations through the promotion of 4IR technologies like AI. It can build customer and consumer trust, attract and retain talent, drive revenue growth, and manage risk and regulations. How have organisations built governance frameworks over data and how has it helped them?


Mark Jansen, Data and Analytics Leader, PwC Singapore


Richard Ker, Vice President Global Partnership, Aerodyne

Mark Koh, Chief Executive Officer, Supahands

11.30 am
End of day 1