EXPAND, a structured programme tailored for each tech start-up, provides them with opportunities to connect with decision makers, influencers, investors, and collaborators. The programme is a Malaysia Digital Hub initiative that offers global expansion opportunities for growing start-ups

Program Specifics


specific insights on marketplace opportunities across sectors and industries


an assessment of current solutions that address unsolved needs or create new needs


about building demand-centric businesses, go-to-market strategies, and creating pitch decks via coaching and mentoring


guidance on various aspects of doing business – understand compliance and regulation; know the competition and manage pricing


with strategic partners, collaborators, investors, and customer groups


1. Assessment
Companies will be assessed and selected based on their ability to address user issues within selected markets and verticals/horizontals

2. Connect
Identification of suitable/relevant strategic partners, clients, regulators, influencers, and investors

3. Preparation
Private coaching on necessary business aspects like macro-economics, industry trends, market competition, and legal regulation

4. Immersion
Customised 1-to-1 meetings with potential partners, clients, and investors based on marketplace needs and the companies’ abilities to address these demands

Qualifications to be met to be considered for the EXPAND program

  • Founders and/or C-Level
  • Marketable products from the country of origin
  • Malaysian-based tech companies*
  • Interests in expanding into regional markets
  • *Note: No restricted requirements for number of customers or revenue size