Top 11 Finalist Alpha Startups Digital Accelerator (ASDA) 2021

105 teams participated in the 5-weeks Alpha Startups™ Digital Accelerator (ASDA) 2021, an annual program 1337 Ventures run to help startup founders go from idea-to-product and accelerate their startup journey via Pre-Seed investments for the winning teams. Startups who join the intense 5-weeks ASDA 2021 will understand more about their customers, product and market which then helps them achieve product fit in a shorter duration.

Mentors are assigned to each team to further  guide them on their business models using Lean methodologies & strengthen their pitch decks based on their vast experience seeing hundreds of pitches.

Running the programme a second time after being the first SEA’s Digital Accelerator last year, Alpha Startups™️ Digital Accelerator (ASDA) 2021 aims to mentor Malaysia & SEA aspiring startups.

Despite facing the pandemic #covid19 & lockdowns, these aspiring startups successfully made their time commitment weekly to join classes, events and work remotely on their projects with our experienced mentors. It was a tough decision due to the high competition amongst the teams, we have made a final decision to shortlist 1 additional team instead of 10 teams to compete in the Finals Demo Day.

ASDA 2021 Demo Day is open to the public via Zoom it’ll be a live session.

Date & Time: 22nd May (Saturday) from 2-5pm

Register: http://bit.ly/asda_demoday2021

Below are the Top 11 Finalist Teams (in no particular order), from various verticals. The finalist teams will strive to convince the panel of judges from 1337 Ventures, MDEC & Amanz Media. The 2 winning teams will receive Pre-Seed funding of RM 50,000 each & USD 86K in digital credits from AWS, FreshWorks, Airtable & WOBB.


Top 11 ASDA Finalist Teams


Jenni is the ultimate SEO content editor that saves you hours of content ideation and writing time. Do more with fewer writers, and rank higher with lower costs. Use AI-assisted content writing to supercharge your SEO.

Type: Software as a Service (SaaS)
Vertical: Marketing


Cult Creative is developing an all-in-one professional networking and resource app for ambitious creative individuals to easily connect, upskill and find work opportunities, to make themselves future-proof.

Type: Marketplace / Platform
Vertical: Marketplace / Retail


Ejenkita is a community-driven marketplace where retail businesses can connect and transact with social resellers on a single platform.

Type: Marketplace / Platform
Vertical: Marketplace / Retail


GoGerak is an interactive, immersive & fun fitness console & mobile games for the fitness enthusiast to help them feel motivated, stay healthy and keep yourself fit.

Type: Product
Vertical: Healthtech / Fitness


Hawkr is developing a micro cloud kitchen to help home cooks of different levels of expertise and backgrounds to achieve specific goals within the F&B industry through tailored solutions.

Type: Marketplace / Platform
Vertical: F&B / Foodtech

Arus Oil

Arus Oil (MyProtech Sdn Bhd) is a used cooking oil recycling platform that offers the best purchasing rates and timely collection services for used cooking oil from individuals, households or restaurants via our logistic team.

Type: Services
Vertical: Logistics / Last Mile


OtoFacts.com provides solutions to empower consumers to make better-informed decisions when purchasing a used vehicle.

Type: Services
Vertical: Automotive / Transportation


SparkFit provides a personal training marketplace for people who want to get fit so they can easily find personal trainers & engage with them

Type: Marketplace / Platform
Vertical: Healthtech / Fitness


Supageneous.Asia is providing a convenient and reliable home based DNA testing and personalized solution to your wellness needs for all health enthusiast who wants understand the best way for them to achieve their wellness goal

Type: Service
Vertical: Healthtech / Fitness


TrinityEco Pte Ltd is developing a green financing platform for investors, businesses, asset managers, and facilities managers to make ESG reporting and financing easier, affordable, and data-centric using digitalization and automation.

Type: Marketplace / Platform
Vertical: Fintech / Insurtech

Usku Technologies

Usku is developing a SaaS delivery marketplace platform for home businesses to support their venture in reaching out to our community of drivers and customers by providing our expertise within the logistic, business management and operational industry.

Type: Software as a Service (SaaS)
Vertical: Marketplace / Retail

Alpha Startups™ Digital Accelerator (ASDA) is organized by 1337 Ventures & powered by Leet Academy, its education arm. Main partners include MDEC & Amanz Media. Supporting partners iTrain Asia, Amazon Web Services (AWS) and Airtable.

Demo Day will be live on Zoom & is open to the public. Join us on 22nd May (Sat) from 2-5PM! Show your support to the top 11 finalist teams, RSVP > http://bit.ly/asda_demoday2021